IntheUKover£9billionayeararespentonbeautyproductsthatpromisetoimproveandtransformus.Buthowmuchofwhattheseproductspromiseisbasedinscientificevidence,andhowmuchissimplymarketingmanipulation? CherryHealeyteamsupwithindependentscientiststoputeverydaycosmeticstothetestlikeneverbefore.InagroundbreakingstudycarriedoutbytheUniversityofSheffield,andwiththehelpof25volunteers,shediscoversthatmoisturisersmightnothavethebenefitspeoplethinktheydo.
IntheUKover£9billionayeararespentonbeautyproductsthatpromisetoimproveandtransformus.Buthowmuchofwhattheseproductspromiseisbasedinscientificevidence,andhowmuchissimplymarketingmanipulation? CherryHealeyteamsupwithindependentscientiststoputeverydaycosmeticstothetestlikeneverbefore.InagroundbreakingstudycarriedoutbytheUniversityofSheffield,andwiththehelpof25volunteers,shediscoversthatmoisturisersmightnothavethebenefitspeoplethinktheydo.
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